Repairs | Mends | Strengthens | Protects | Shines

Treat, smooth, and protect dry, damaged hair in an instant.

DAMAGE REVERSE™ SERUM: The only daily leave-in hair repair treatment that both reverses and fights future damage, reinforces hair strength, and reduces breakage, featuring the highest concentration of 100% bio-identical protein, Alpha Keratin 60ku®.

HEALING OIL: Smooth and protect dry, damaged hair in an instant with the first-and-only hair oil built with a powerful healing protein, giving hair its healthiest shine one shake at a time.

Start with Damage Reverse™ Serum, our daily leave-in treatment that both instantly repairs hair and also protects it from future harm*. Finish with Healing Oil, our everyday hair enhancer that weightlessly hydrates and adds immediate shine.

*In an independent clinical study, with continued use, Damage Reverse™ Serum has shown consistent improvement in strand resilience to guard against future damage.

Virtue® Damage Reverse™ Serum revolutionizes hair repair by not only fighting future damage, but by instantly repairing existing damage. Packed with the highest percentage of our 100% bio-identical protein, Alpha Keratin 60ku®, this wonder-working miracle serum instantly repairs the severed bonds that give hair its strength, naturally restores damaged peptides to give hair elasticity, and refills each strand with keratin to smooth, soften, and protect from future harm.

Virtue® Healing Oil is a unique blend of hydrating super oils and Virtue's hair-healing Alpha Keratin 60ku® in one bottle. This lightweight serum instantly delivers the shine, softness, and moisturization expected from a hair oil with the damage repair, strengthening, and environmental protection that only our protein can provide.

Virtue®'s main ingredient, the patented and reparative Alpha Keratin 60ku®, gives each product their exceptional edge. Clinically proven to reverse damage, not just patch it, for all hair types, restoring hair to its healthiest state, this protein is paired with high-performing multitaskers to enhance strength, hydration, shine, protection, and manageability of all hair types. Together, these two mane menders are more scientifically advanced than any other serum and oil on the market.

DAMAGE REVERSE SERUM: No other damage-repair product can tout the unparalleled benefits of our protein, Alpha Keratin 60ku®. Rigorous clinical testing revealed that this formula instantly repaired split ends by 98% and increased fiber flexibility to make hair instantly more resistant to breakage.

HEALING OIL: A first-of-its-kind, shake-to-activate formula makes hair shinier and stronger in an instant. With every shake, Virtue's Alpha Keratin 60ku® is unleashed into the serum with Kalahari Melon Seed Oil and Tahitian Tiare Flower, infusing each strand with the freshest, most potent dose of healing protein for a nourished, healthy glow.

Serum: Aqua (Water, Eau), C13-15 Alkane, Coconut Alkanes, Propanediol, Glycerin, Ammonium Acryloyldimethyltaurate/VP Copolymer, Salvia Hispanica Seed Extract, Keratin, Polyglyceryl-3 Methylglucose Distearate, Squalane, Quercus Petraea Fruit Extract, Copper Tripeptide-34, Palmitoyl Dipeptide-52, Citrus Paradisi (Grapefruit) Fruit Extract, Camellia Sinensis Leaf Extract, Panthenol, Arginine, Hydrolyzed Vegetable Protein, Linum Usitatissimum (Linseed) Seed Extract, Quaternium-95, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Extract, Caesalpinia Spinosa Fruit Pod Extract, Lauryl Glucoside, Jojoba Esters, Polyglyceryl-6 Laurate, Shea Butter Ethyl Esters, Hydrogenated Ethylhexyl Olivate, Myristyl Glucoside, Coco-Caprylate/Caprate, Tremella Fuciformis Polysaccharide, Oryza Sativa (Rice) Bran Water, Centella Asiatica Extract, Ethylhexylglycerin, Hydroxypropyltrimonium Hydrolyzed Rice Protein/Siloxysilicate, Helianthus Annuus (Sunflower) Seed Oil, Polyglyceryl-10 Laurate, Phospholipids, Hydrolyzed Linseed Seed, Sodium Dilauramidoglutamide Lysine, Populus Tremuloides Bark Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Oryza Sativa (Rice) Bran Extract, Itaconic Acid, Sodium Phytate, Oryza Sativa (Rice) Seed Protein, Xylitol, Phytic Acid, Citric Acid, Caprylyl Glycol, Helianthus Annuus (Sunflower) Sprout Extract, Calcium Gluconate, Caprylic Acid, Parfum (Fragrance), Galactoarabinan, Gluconolactone, Trehalose, Maltodextrin, Leuconostoc/Radish Root Ferment Filtrate, Phenoxyethanol, Chlorphenesin, Sodium Hydroxide, Sodium Benzoate, Sodium Phosphate, Potassium Sorbate, Benzyl Salicylate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool.

Oil: Cyclopentasiloxane, Dimethiconol, Parfum (Fragrance), Keratin, Sclerocarya Birrea Seed Oil, Citrullus Lanatus (Watermelon) Seed Oil, Cocos Nucifera (Coconut) Oil, Gardenia Taitensis Flower Extract, Tocopherol, Polyglyceryl-4 Isostearate, Hexyl Laurate, Cetyl PEG/PPG-10/1 Dimethicone, Silicone Quaternium-3, Trideceth-12, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Benzyl Benzoate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool, Benzyl Salicylate.

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Range:
  • Recovery
Directions:
  • Before styling, apply 2-3 pumps of Damage Reverse Serum, from roots to ends, on damp or dry hair, focusing on areas with the most damage. Do not rinse. Style your hair as desired. As the final step in your styling routine, shake Healing Oil into palms and apply from mids to ends for added shine, hydration, and environmental protection.

Ingredients:
  • Serum: Aqua (Water, Eau), C13-15 Alkane, Coconut Alkanes, Propanediol, Glycerin, Ammonium Acryloyldimethyltaurate/VP Copolymer, Salvia Hispanica Seed Extract, Keratin, Polyglyceryl-3 Methylglucose Distearate, Squalane, Quercus Petraea Fruit Extract, Copper Tripeptide-34, Palmitoyl Dipeptide-52, Citrus Paradisi (Grapefruit) Fruit Extract, Camellia Sinensis Leaf Extract, Panthenol, Arginine, Hydrolyzed Vegetable Protein, Linum Usitatissimum (Linseed) Seed Extract, Quaternium-95, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Extract, Caesalpinia Spinosa Fruit Pod Extract, Lauryl Glucoside, Jojoba Esters, Polyglyceryl-6 Laurate, Shea Butter Ethyl Esters, Hydrogenated Ethylhexyl Olivate, Myristyl Glucoside, Coco-Caprylate/Caprate, Tremella Fuciformis Polysaccharide, Oryza Sativa (Rice) Bran Water, Centella Asiatica Extract, Ethylhexylglycerin, Hydroxypropyltrimonium Hydrolyzed Rice Protein/Siloxysilicate, Helianthus Annuus (Sunflower) Seed Oil, Polyglyceryl-10 Laurate, Phospholipids, Hydrolyzed Linseed Seed, Sodium Dilauramidoglutamide Lysine, Populus Tremuloides Bark Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Oryza Sativa (Rice) Bran Extract, Itaconic Acid, Sodium Phytate, Oryza Sativa (Rice) Seed Protein, Xylitol, Phytic Acid, Citric Acid, Caprylyl Glycol, Helianthus Annuus (Sunflower) Sprout Extract, Calcium Gluconate, Caprylic Acid, Parfum (Fragrance), Galactoarabinan, Gluconolactone, Trehalose, Maltodextrin, Leuconostoc/Radish Root Ferment Filtrate, Phenoxyethanol, Chlorphenesin, Sodium Hydroxide, Sodium Benzoate, Sodium Phosphate, Potassium Sorbate, Benzyl Salicylate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool.

    Oil: Cyclopentasiloxane, Dimethiconol, Parfum (Fragrance), Keratin, Sclerocarya Birrea Seed Oil, Citrullus Lanatus (Watermelon) Seed Oil, Cocos Nucifera (Coconut) Oil, Gardenia Taitensis Flower Extract, Tocopherol, Polyglyceryl-4 Isostearate, Hexyl Laurate, Cetyl PEG/PPG-10/1 Dimethicone, Silicone Quaternium-3, Trideceth-12, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Benzyl Benzoate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool, Benzyl Salicylate.

    For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Brand:
  • VIRTUE

VIRTUE Daily Damage Repair Essentials

NZD 77.7

RRP: NZ$105.00

NZ$77.70

Save: NZ$27.30

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Save 26%

Save 26% on selected products. Discount has been applied to the RRP. Offer valid for a limited time only.
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Save 26%
Save 26% on selected products. Discount has been applied to the RRP. Offer valid for a limited time only.
SHOP THE OFFER

Repairs | Mends | Strengthens | Protects | Shines

Treat, smooth, and protect dry, damaged hair in an instant.

DAMAGE REVERSE™ SERUM: The only daily leave-in hair repair treatment that both reverses and fights future damage, reinforces hair strength, and reduces breakage, featuring the highest concentration of 100% bio-identical protein, Alpha Keratin 60ku®.

HEALING OIL: Smooth and protect dry, damaged hair in an instant with the first-and-only hair oil built with a powerful healing protein, giving hair its healthiest shine one shake at a time.

Start with Damage Reverse™ Serum, our daily leave-in treatment that both instantly repairs hair and also protects it from future harm*. Finish with Healing Oil, our everyday hair enhancer that weightlessly hydrates and adds immediate shine.

*In an independent clinical study, with continued use, Damage Reverse™ Serum has shown consistent improvement in strand resilience to guard against future damage.

Virtue® Damage Reverse™ Serum revolutionizes hair repair by not only fighting future damage, but by instantly repairing existing damage. Packed with the highest percentage of our 100% bio-identical protein, Alpha Keratin 60ku®, this wonder-working miracle serum instantly repairs the severed bonds that give hair its strength, naturally restores damaged peptides to give hair elasticity, and refills each strand with keratin to smooth, soften, and protect from future harm.

Virtue® Healing Oil is a unique blend of hydrating super oils and Virtue's hair-healing Alpha Keratin 60ku® in one bottle. This lightweight serum instantly delivers the shine, softness, and moisturization expected from a hair oil with the damage repair, strengthening, and environmental protection that only our protein can provide.

Virtue®'s main ingredient, the patented and reparative Alpha Keratin 60ku®, gives each product their exceptional edge. Clinically proven to reverse damage, not just patch it, for all hair types, restoring hair to its healthiest state, this protein is paired with high-performing multitaskers to enhance strength, hydration, shine, protection, and manageability of all hair types. Together, these two mane menders are more scientifically advanced than any other serum and oil on the market.

DAMAGE REVERSE SERUM: No other damage-repair product can tout the unparalleled benefits of our protein, Alpha Keratin 60ku®. Rigorous clinical testing revealed that this formula instantly repaired split ends by 98% and increased fiber flexibility to make hair instantly more resistant to breakage.

HEALING OIL: A first-of-its-kind, shake-to-activate formula makes hair shinier and stronger in an instant. With every shake, Virtue's Alpha Keratin 60ku® is unleashed into the serum with Kalahari Melon Seed Oil and Tahitian Tiare Flower, infusing each strand with the freshest, most potent dose of healing protein for a nourished, healthy glow.

Serum: Aqua (Water, Eau), C13-15 Alkane, Coconut Alkanes, Propanediol, Glycerin, Ammonium Acryloyldimethyltaurate/VP Copolymer, Salvia Hispanica Seed Extract, Keratin, Polyglyceryl-3 Methylglucose Distearate, Squalane, Quercus Petraea Fruit Extract, Copper Tripeptide-34, Palmitoyl Dipeptide-52, Citrus Paradisi (Grapefruit) Fruit Extract, Camellia Sinensis Leaf Extract, Panthenol, Arginine, Hydrolyzed Vegetable Protein, Linum Usitatissimum (Linseed) Seed Extract, Quaternium-95, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Extract, Caesalpinia Spinosa Fruit Pod Extract, Lauryl Glucoside, Jojoba Esters, Polyglyceryl-6 Laurate, Shea Butter Ethyl Esters, Hydrogenated Ethylhexyl Olivate, Myristyl Glucoside, Coco-Caprylate/Caprate, Tremella Fuciformis Polysaccharide, Oryza Sativa (Rice) Bran Water, Centella Asiatica Extract, Ethylhexylglycerin, Hydroxypropyltrimonium Hydrolyzed Rice Protein/Siloxysilicate, Helianthus Annuus (Sunflower) Seed Oil, Polyglyceryl-10 Laurate, Phospholipids, Hydrolyzed Linseed Seed, Sodium Dilauramidoglutamide Lysine, Populus Tremuloides Bark Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Oryza Sativa (Rice) Bran Extract, Itaconic Acid, Sodium Phytate, Oryza Sativa (Rice) Seed Protein, Xylitol, Phytic Acid, Citric Acid, Caprylyl Glycol, Helianthus Annuus (Sunflower) Sprout Extract, Calcium Gluconate, Caprylic Acid, Parfum (Fragrance), Galactoarabinan, Gluconolactone, Trehalose, Maltodextrin, Leuconostoc/Radish Root Ferment Filtrate, Phenoxyethanol, Chlorphenesin, Sodium Hydroxide, Sodium Benzoate, Sodium Phosphate, Potassium Sorbate, Benzyl Salicylate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool.

Oil: Cyclopentasiloxane, Dimethiconol, Parfum (Fragrance), Keratin, Sclerocarya Birrea Seed Oil, Citrullus Lanatus (Watermelon) Seed Oil, Cocos Nucifera (Coconut) Oil, Gardenia Taitensis Flower Extract, Tocopherol, Polyglyceryl-4 Isostearate, Hexyl Laurate, Cetyl PEG/PPG-10/1 Dimethicone, Silicone Quaternium-3, Trideceth-12, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Benzyl Benzoate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool, Benzyl Salicylate.

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Range:
  • Recovery
Directions:
  • Before styling, apply 2-3 pumps of Damage Reverse Serum, from roots to ends, on damp or dry hair, focusing on areas with the most damage. Do not rinse. Style your hair as desired. As the final step in your styling routine, shake Healing Oil into palms and apply from mids to ends for added shine, hydration, and environmental protection.

Ingredients:
  • Serum: Aqua (Water, Eau), C13-15 Alkane, Coconut Alkanes, Propanediol, Glycerin, Ammonium Acryloyldimethyltaurate/VP Copolymer, Salvia Hispanica Seed Extract, Keratin, Polyglyceryl-3 Methylglucose Distearate, Squalane, Quercus Petraea Fruit Extract, Copper Tripeptide-34, Palmitoyl Dipeptide-52, Citrus Paradisi (Grapefruit) Fruit Extract, Camellia Sinensis Leaf Extract, Panthenol, Arginine, Hydrolyzed Vegetable Protein, Linum Usitatissimum (Linseed) Seed Extract, Quaternium-95, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Extract, Caesalpinia Spinosa Fruit Pod Extract, Lauryl Glucoside, Jojoba Esters, Polyglyceryl-6 Laurate, Shea Butter Ethyl Esters, Hydrogenated Ethylhexyl Olivate, Myristyl Glucoside, Coco-Caprylate/Caprate, Tremella Fuciformis Polysaccharide, Oryza Sativa (Rice) Bran Water, Centella Asiatica Extract, Ethylhexylglycerin, Hydroxypropyltrimonium Hydrolyzed Rice Protein/Siloxysilicate, Helianthus Annuus (Sunflower) Seed Oil, Polyglyceryl-10 Laurate, Phospholipids, Hydrolyzed Linseed Seed, Sodium Dilauramidoglutamide Lysine, Populus Tremuloides Bark Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Oryza Sativa (Rice) Bran Extract, Itaconic Acid, Sodium Phytate, Oryza Sativa (Rice) Seed Protein, Xylitol, Phytic Acid, Citric Acid, Caprylyl Glycol, Helianthus Annuus (Sunflower) Sprout Extract, Calcium Gluconate, Caprylic Acid, Parfum (Fragrance), Galactoarabinan, Gluconolactone, Trehalose, Maltodextrin, Leuconostoc/Radish Root Ferment Filtrate, Phenoxyethanol, Chlorphenesin, Sodium Hydroxide, Sodium Benzoate, Sodium Phosphate, Potassium Sorbate, Benzyl Salicylate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool.

    Oil: Cyclopentasiloxane, Dimethiconol, Parfum (Fragrance), Keratin, Sclerocarya Birrea Seed Oil, Citrullus Lanatus (Watermelon) Seed Oil, Cocos Nucifera (Coconut) Oil, Gardenia Taitensis Flower Extract, Tocopherol, Polyglyceryl-4 Isostearate, Hexyl Laurate, Cetyl PEG/PPG-10/1 Dimethicone, Silicone Quaternium-3, Trideceth-12, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Benzyl Benzoate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool, Benzyl Salicylate.

    For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Brand:
  • VIRTUE

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VIRTUE Daily Damage Repair Essentials
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